3 - 5 December, 2026

Casablanca International Fair OFEC - Morocco

Co-located with:

Under the aegis

The International Exhibition for AI-Powered Business

Where Artificial Intelligence transforms business, connects industries and creates opportunities.

AI • E-commerce • Digital Marketing • Retail • Fintech • Startups • Private Label • Entrepreneurship

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WHAT IS EMECEXPO

The International Exhibition for AI-Powered Business

EMECEXPO is the leading international exhibition where Artificial Intelligence meets business innovation.

Designed for decision-makers, entrepreneurs, technology providers and industry leaders, EMECEXPO brings together the complete ecosystem shaping the future of business across Africa and beyond.

Over three days, the event connects companies, startups, investors, retailers, brands, financial institutions and public organizations to discover the technologies, ideas and partnerships driving the next generation of business growth.

More than an exhibition, EMECEXPO is a business platform where innovation becomes opportunity, collaboration creates value and Artificial Intelligence transforms the way companies sell, market, operate and grow.

Whether you are looking to expand your business, launch new solutions, build strategic partnerships or explore the latest AI innovations, EMECEXPO is where the future of business comes to life.

Solutions & live demos

compare and shortlist on-site

+180 EXHIBITORS

From global tech leaders to bold startups

Actionable content

real case studies, workshops, frameworks

+100 CONFERENCES

Actionable insights and real business sessions

Business connections

partnerships, opportunities, networking

NETWORKING

Quality exhibition to learn, connect and explore

ONE AI BUSINESS ECOSYSTEM

One Destination. Four Specialized Experiences. Unlimited Business Opportunities.

EMECEXPO brings together four complementary events within one integrated ecosystem, connecting innovation, entrepreneurship, brands and digital business through Artificial Intelligence.

The International Exhibition for AI-Powered Business

The flagship event connecting technology, business and innovation.

Innovation & Startups

Meet Africa's most promising startups, investors, accelerators and innovation ecosystem.

Brands & Manufacturing

Connect with manufacturers, sourcing partners and private label opportunities enhanced by AI.

Entrepreneurship & Growth

Discover practical solutions, AI tools and expert guidance to launch and grow your business.

THE FUTURE OF BUSINESS STARTS HERE

Artificial Intelligence is redefining every industry.

Business is entering a new era where Artificial Intelligence is no longer just a technology—it is transforming how companies innovate, market, sell, operate and grow.

From startups and retailers to manufacturers, financial institutions and global enterprises, organizations are embracing AI to become more competitive, efficient and customer-centric.

EMECEXPO is where this transformation comes to life.

AI

The engine powering business transformation.

E-commerce

Smarter commerce and marketplaces.

Digital Marketing

AI-driven customer acquisition and growth.

Retail

Connected and intelligent retail experiences.

Fintech

Intelligent financial innovation.

Startups

Building tomorrow's AI businesses.

Private Label

Creating the next generation of brands.

Entrepreneurship

Launching and scaling businesses with AI.

EXHIBITION SECTORS

Explore the Industries Powering the Future of AI Business

One exhibition. Multiple industries. Unlimited business opportunities.

EMECEXPO brings together the companies, technologies and innovators transforming every stage of the business journey.

From Artificial Intelligence and Digital Commerce to Retail, Fintech, Entrepreneurship and Private Label, discover the solutions shaping tomorrow's business landscape.

Explore cutting-edge innovations, connect with industry leaders and discover practical technologies designed to help businesses innovate, compete and grow.

Artificial Intelligence

• Generative AI
• AI Agents
• Intelligent Automation
• Machine Learning
• Business Intelligence
• AI Infrastructure

E-commerce

• E-commerce Platforms
• Marketplaces
• Omnichannel Commerce
• Cross-border Commerce
• Conversion Optimization

Digital Marketing

• Marketing Automation
• CRM
• Advertising
• Content Creation
• Social Media
• SEO
• Customer Acquisition

Retail

• Smart Retail
• Customer Experience
• POS Technologies
• Omnichannel Retail
• Store Innovation

Fintech

• Digital Payments
• Banking
• Embedded Finance
• Fraud Prevention
• Payment Technologies

Startups

• Startups
• Scale-ups
• Venture Capital
• Accelerators
• Incubators
• Innovation Programs

Private Label

• Private Label • OEM
• Manufacturing
• Packaging
• Product Development
• Brand Innovation

Entrepreneurship

• Business Creation
• AI Productivity
• Business Services
• Growth Solutions
• SME Development

One Ecosystem. Every Opportunity.

Whatever your industry, EMECEXPO connects you with the technologies, people and ideas shaping the future of AI-powered business.

YOU ARE…

Find what matters in seconds

Want to exhibit?

Showcase your solutions to an audience of merchants, e-commerce brands, retailers and marketing/growth decision-makers, with a strong focus on retail and merchant payments.

What you gain:

Available formats:

Ready to Exhibit?

Receive the application and participation options tailored to your objectives.

Indicate your sector and objective: we will recommend the most suitable format.

Want to visit?

Discover solutions that improve your acquisition, conversion, payments, and growth, online and in retail.

What you’ll find:

For whom?

Executives, marketing/digital managers, e-commerce & retail managers, entrepreneurs, agencies, startups.

Obtain your Pass now!

Discover solutions that improve your acquisition, conversion, payments, and growth, online and in retail.

Meet the right ecosystem to scale faster: e-commerce platforms and marketplaces, ops & logistics partners, performance marketing experts, CRM/automation tools, omnichannel retail solutions, and merchant payment providers (checkout, wallets, fraud, BNPL).

WHY EMECEXPO

A business platform to accelerate digital commerce

EMECEXPO 2026 is designed to enable valuable conversations and faster decisions through a powerful combination of solutions, content, and connections.

New chapter in 2026: a more complete ecosystem

EMECEXPO 2026 enters a new chapter as a more complete digital ecosystem, with EMECEXPO as the main show, co-located with three specialized shows held simultaneously to multiply synergies and business opportunities.

What makes the experience effective

OUR PARTNERS

We are proud to collaborate with a diverse group of media partners.

TOPICS

E-commerce + Digital Marketing + Digital Growth, with Retail & Payments at the core of execution

E-commerce & Marketplaces

• Platforms
• Merchandising
• E-commerce operations
• Cross-border
• Customer service
• Online sales performance

Celebrate

Digital Marketing & Performance

• Acquisition
• Paid
• SEO
• Social
• Influencer marketing
• Tracking
• Analytics
• Attribution
• Content

Perform

Digital Growth, CRM & Retention

• Conversion (CRO)
• Automation
• Lifecycle
• Segmentation
• Loyalty
• Data & AI

Excel

Retail & Omnichannel

• POS
• Unified commerce
• Click & collect
• Inventory
• Customer experience
• Loyalty programs

Evolve

Merchant Payments & Fintech

• Checkout
• Payment conversion
• Wallets
• BNPL
• Acquiring
• Anti-fraud
• Compliance

Secure

CO-LOCATED EVENTS

The co-located events with EMECEXPO

EMECEXPO is co-located with three specialized events to multiply synergies and business opportunities.

African Startup Expo
(co-located)

Startups & Innovation:
• Exhibition
• Business connections
• Partnerships

Private Label World Expo
(co-located)

Sourcing & Private/white label:
• Manufacturers
• Packaging
• High-margin products

Entreprendre Expo
(co-located)

Entrepreneurship & Business:
• Strategy
• Organization
• Growth

Conferences & keynotes:

• Trends
• Strategy
• Field insights

EXPERIENCE & FORMATS

Learn, compare, connect

Practical workshops:

• Methods
• Checklists
• Playbooks

Demos & use cases:

• Real scenarios
• Product proof

Networking & B2B meetings:

• Connections
• Partnerships

Highlights:

• Startup Ecommerce Challenge
• EMEC Digital Awards
• EMEC TV
• Business lounges

Diamond Sponsors

Platinum Sponsors

Gold Sponsors

Bronze Sponsor

EMECEXPO Speakers 2025

They brought forward cutting-edge ideas, expert analysis and transformative strategies shaping the future of digital commerce, retail technology and more.

Hassan EL OUARDY

Co-Founder of Shipsen

Amine MGHARI

Co-Founder of COD Power Group

Hassan OUNACER

Ecommerce expert Entrepreneur et CEO de Massinart.ma Investisseur Todify.ma

Mohamed EL GHAISSANI

CEO & Founder of Done

Abderrahim KHALID

Media Buying & CRO Expert

Dr. Abdelmajid CHARRASS

Expert international et Auteur en Marketing Digital Professeur Universitaire à l’ENCG Cofondateur de NSAYBLIK Cofondateur de Global Marketing360

Ikbal MOULNAKHLA

Serial Entrepreneur

Aissam OUAZA

Legal Expert, Growth Hacker, Consultant, Mentor

#EMECEXPO 2026

WHO ATTENDS?

Brand, Retailers & eCommerce Players

• Founder
• Vice President Business Transformation
• General Managers Marketplace eCommerce
• Group Finance Directors
• Director, Managed Risks Services
• Executive Directors
• eCommerce Business Directors
• Director of eCommerce Development
• Regional Directors
• eCommerce Directors
• Associate Directors
• Regional Operations Manager
• Customer Management & Marketing Director
• Head of eCommerce
• Product Owner, eCommerce
• Director, Omni-Channel Marketing
• Omni-Channel Marketing Managers
• eCommerce Lead

Logistics, Last-Mile Delivery & Cross-Borders

• Managing Director, Freight Operations
• Director of Logistics
• Director of Transportation
• Director of Omni-Channel Fulfillment
• Head of Logistics
• Head of Technology (Logistics/Last Mile Delivery)
• Head of Omni-Channel Operations
• Head of Cross Border Business Development
• Fulfillment Point Managers
• Transport Planners
• Distribution Managers
• Logistics Managers
• Logistics Analysts
• Export Managers
• Last-Mile Operations Managers
• Last-Mile Logistics Managers
• Category Analysts
• Supply Chain Managers

Marketing Agencies, Digital Marketers & Growth Experts

• Vice President of Marketing
• Chief Marketing Officers
• Directors of Digital Marketing
• eCommerce Marketing Directors
• Director of SEO Operations
• Directors of Product Marketing
• Director of Social Media Marketing
• Head of Marketing/Digital Marketing
• Digital Product Marketing Managers
• Product Marketing Manager
• Communication Managers
• Marketing Analysts • Marketing Specialists
• Marketing/Digital Marketing Managers
• Marketing/Digital Strategist
• Advertising & Promotions Managers
• Analytics & Marketing Leads
• Internet Marketing Specialist
• SEM / SEO manager
• Consultants

Gallery of EMECEXPO

Trusted by

Top companies/startups from across the world united under one roof

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VENUE

Casablanca International Fair - OFEC - Morocco

J93C+Q6G, Rue de Boukraa, Sidi Belyout 20000

EXHIBITION INFO

Thursday 3th December 2026, 09:30 - 19:00

Friday 4th December 2026, 09:30 - 19:00

Saturday 5th December 2026, 09:30 - 19:00

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